SEO fundamentals
Beginner
8min
An overview of search engine optimization (SEO) fundamentals and best practices — learn how to optimize your content from the start.
Summary
Launching your site is one thing, but making sure people can find you on the web is a different ballgame. The world of search engine optimization (SEO) can be a tough and intimidating field to break into. This course offers an overview of SEO basics, like verifying your site with Google, managing your indexing status, and best practices to keep your "link juice" flowing as your site evolves.
Course outline
Getting started
Getting started
Paid vs. organic search
Paid vs. organic search
1:34
Google site verification
Google site verification
2:59
Google Analytics
Google Analytics
1:56
301 redirects
301 redirects
2:38